Optimum
Employee experience strategy and design from recruit to retire
Optimum
Employee experience strategy and design from recruit to retire
Optimum isn’t just connecting people, they’re transforming how they experience the world. With a footprint spanning 21 states and serving approximately 4.5 million residential and business customers, Optimum are building the future of connectivity through innovative services like Optimum Fiber Internet, Optimum TV, and Optimum Mobile.
Optimum know that their people are their differentiator. From technicians in the field to engineers behind-the-scenes to retail store members on the customer front line, every team member makes the difference.
Ready to Be the Difference?
Be the Difference represents the Optimum commitment to culture. It’s the Employee Value Proposition that drives decision making from recruit to retire. We partner with the team to design those strategies and bring them to life in the employee experience, shaping a transformational culture.
We’re still hard at work and it’s too early to share too much, but too exciting to share nothing. So, let’s start with the highlights…
Embedding Be the Difference
This is the story of taking employee experience design to implementation. Optimum is a Great Place to Work certified workplace, and we’ve focused on embedding an EX strategy that enables people to bring their best to work each day. A strategy that enables people to Be the Difference.
Optimum is a true recruit to retire experience transformation, from embedding Be the Difference in employer brand to recognising their Difference Makers and inspiring their Optimum Leaders.
The Tactics
Employee experience strategy / Employee experience design / Employer Brand / Embedding EVP
The Optimum Leader
An innovative leadership development program designed to inspire the next generation of Optimum leaders. It’s disarmingly simple and focused on outcome-orientated leadership to deliver three guiding principles: DO WHAT’S RIGHT, DRIVE ONE OPTIMUM, MAKE IT HAPPEN.
Optimum Leader is a sustainable but dynamic infrastructure for leadership development, scalable across front line leaders to VP+. It’s already making a BIG impact. We can’t wait to share more…
The Tactics
VP+ in-person experiential learning / 3 day in-person program design for front line leaders / Virtual Leadership Hub with monthly tools and tangible learning
Reimagining recognition
Expectations of recognition are changing. We’re broadening out the big annual moments to building a culture of everyday recognition. We’re shaping an Optimum recognition experience that reinforces the behavioural principles that drive their success and enable people to do their best work. We have the opportunity to ensure all Difference Makers are appreciated and, recognised for their value and impact.
We’ve partnered on an overall strategy and creative approach to bring consistency and coherency to the recognition experience and introduced new ways to spotlight the incredible work happening across teams.
The Tactics
Recognition strategy / Recognition creative concepts / Activation materials
This team are Making the Difference and we’re so proud to be right there with them. Watch this space for some powerful measures and impact.
